About Us

In a world where technology and global relocation have reshaped our lives, maintaining a connection to our roots and heritage is more challenging than ever. If you’ve felt the younger generation in your family drifting away from the traditions that once held you together, you’re not alone. 

When my grandmother passed away, she took with her invaluable wisdom and stories that had shaped our lives. The loss was profound. It wasn’t until we published my mother’s memoir—the first Zikra book—that I truly grasped the power of preserving these narratives. For my mother, it was validation of her life’s journey and a recognition of her achievements. For us, it was a bridge back to our roots, keeping our heritage alive for future generations.

This realization led to the creation of Zikra. We believe that preserving our stories is not a luxury—it’s a necessity. We’ve seen how documenting a life story can reconnect families, offering renewed pride and a sense of connection that spans generations. Our team, deeply rooted in our history and culture, ensures that your story is told authentically, honoring your heritage and preserving it for years to come.

Maha Wadad Mroue

Founder and Managing Partner

Zikra's Mission and Vision

History and Heritage
Preservation Matter

The Middle East’s cultural heritage is under threat—from conflicts, political instability, and urbanization to the loss of traditional knowledge and stories. 

At Zikra, we understand these struggles because we live them too. Your stories are more than memories—they are a vital link to the past, a source of pride, and a testament to the resilience and beauty of our shared heritage.

Making Your Story
Timeless

Traditionally, recording a life’s story was a privilege few could afford, often relying on foreign biographers who lacked the cultural understanding needed for authentic storytelling. Zikra was created to change that. Our team, deeply rooted in the history and culture of the Arab World, understands the nuances and emotions vital to telling your story the way it deserves to be told. We’ve developed an approach that makes it possible for everyone to capture their legacy, preserving it in a way that honors their heritage and ensures it will be cherished for generations.

What's next?

Our mission at Zikra is to preserve as many stories as possible, ensuring that the rich history of the Middle East is recorded and cherished. Every project is driven by respect and care, transforming personal memories into lasting legacies. We value your privacy and empower you to decide who shares in your story, whether it’s only your closest loved ones or a broader audience.

Wherever life takes your family, we want you to always feel proud of your heritage. Our mission is to make sure your voice is heard, your story preserved, and your legacy carried forward.

“Reminding you of your heritage, no matter where life takes you.”

The Zikra Difference

At Zikra, we do more than just document stories—we preserve the rich and complex narratives that define individuals, families, and communities across the Middle East. We ensure that each story is captured with reverence, and the care it deserves.

Multilingual
Services

We speak your language—whether it’s Arabic, French, or English. Our team captures the nuances that reflect the richness of your experiences.






Cultural Sensitivity and Expertise

We honor the intricate and diverse traditions of the Middle East, capturing your story with meticulous attention to detail and authenticity.






A Dedicated
Team

Our carefully selected team is committed to delivering a seamless, personalized experience, attending to every detail with professionalism and care. With representatives based in key markets across the Middle East, we offer localized support that truly understands your unique cultural context.

Luxurious
Heirlooms

Zikra creates more than memoirs—we craft legacy pieces. From beautifully bound books to immersive films and thoughtfully designed websites, each product is a celebration of your history, destined to be cherished for generations.